The difference is that on-page optimization involves changing elements of your actual webpages that most visitors to your site wont even notice. For example, having your keywords in specific places or writing the title a certain way. Basically it's tweaking all elements of a page which are a factor for ranking well in the search engines.



Content. Content is literally king when it comes to search engine rank-ability. The amount of information based, keyword relevant content that your site contains has a direct bearing on where your pages will rank in the cyber world. I've heard that a website should contain twenty or more pages before some search engines will even begin to index the complete site at all. Whether this is true or not is unclear, but from what is understood about LSI, it would not be surprising to me if this were true.

The major key to search engine optimization still seems to be quality content provided in a consistent, SEO Phoenix rational package. Even some fairly simple sites rank well because they can provide the goods. However, a ton of broken links and a lot of coding errors coupled with horrible site navigation can make it difficult for the search engine to find its way around, much less recommend the site to its users.

semantic SEO Phoenix Make a 'link to us' section on your site. This is to make a proposal to your site visitors to link back to your site. Give them all of the information that they'll need to link to your website such as URL and anchor text. Have a portion where they can leave their information for you to link to their website.

However, there is a common strategy known as door link building used to drive traffic and improve rankings. In this strategy, you still work hard to get people to visit your site but you have to ensure that they leave the site using the right link. Consequently, the content must never be too compelling since visitors will hesitate leaving the site. Ad links are great since they do not appeal to the viewer so they will definitely use this link to leave the site.

These 4 steps are only the tip of the iceberg when it comes to SEO, be sure to Google "Google Secrets", "SEO Moz", "SEO for Firefox", and "Matt Cutt's Blog" (Google software engineer who works on search).