But what is a 404 error page? To answer this, we must first understand what a 404 error is. A 404 DNS error is commonly known as a File Not Found error. This is what you see when you type in a URL that does not exist into your browser's address bar. Usually, the server returns something akin to 404 - File Not Found. If a search engine comes across such an error, it can have a negative impact on your search engine visibility. The solution to this is the creation of a custom error page, usually named 404.htm. When this page is extant on the server, instead of a File Not Found error being returned, the 404.htm file is returned. It can be thought of as a "catch-all" page, Phoenix SEO expert that is displayed when no file corresponding to the file called upon in the address bar exists.



search engine optimization is more than just creating a few meta tags and submitting your URL to a few search engines. In fact, SEO goes even beyond the definition we started with above. There are a number of strategies that currently work to provide a better chance at getting listed higher in the Search Engine Results Pages (SERPS). Besides having the page optimized with relevant words and terms, outside factors can actually play a large part. Sometimes these factors are the MOST important.

Another useful program is "Link Dominators" that sells one-way links for 13 clients each. It posts content on your behalf on different blogs and pings as well as submits RSS feeds.

semantic seo 7) It's about relationships. What is a link? A link is a relationship. How are relationships created? Sometimes they are asked for (Hey, would you link to me?), often times the value of the content and the ease of usability generate an unspoken but linked relationship.

Remember an important element of SEO link building is the proper use of keywords both internally on your site and also off your site. Your website must possess relevant keywords that play a pivotal role in optimizing your website correctly. Use a keyword tool for research before adding titles, descriptions and general content for the maximum benefit of SEO link building both within your site and also off site.

2) Target long tail keywords. These keywords have lower volumes of traffic, but in total add up to a sizeable amount of business. These keyphrases will of course have less competition which means you will be able to see results far quicker and with less effort, givingyour Phoenix SEO expert campaign an initial boost.