Backlinks have become an important factor in determining where a website ranks on Google. Unfortunately, many people don't know how to find their backlink profile because it's not displayed by default on any of the major search engines. The best way to find this information is through an online tool that will do all the work for you. Free Backlink Checker Online makes it easy to find both your incoming and outgoing links with just a few clicks!

When you study backlinks, you're looking at your website's link profile. If somebody links to your home page with keyword-rich anchor text, it's considered an inbound link (incoming). If you place a resource box on another site, or if you write a guest post on somebody else's blog, it's an outgoing link.

In the free backlink checker tool, you'll be searching for your incoming and outgoing links all at once.

A large percentage of online marketers use free backlink checkers to find out what their link profile looks like, that way they can focus on getting the most out of it. What you're doing is looking for patterns in your link profile so that you know where to spend your efforts. If one website links to your site with keyword-rich anchor text, but another uses a bare URL or no anchor text at all, it's critical that you know this.
Based on free backlink checker results, you can determine which of your links are the most effective and how to get more of them. What good will free backlink checker do you if nobody ever links to your site? You want to use free backlink checkers that pull data for free, like the free backlink checker online above.