By an anchor text we mean the clickable or highlighted part of the backlink that is created. This anchor text should be your keyword or keyword phrase. If your backlink does not contain a targeted anchor text your link is not that effective SEO wise. The service that you use should always ask you for your anchor text.



So, do what you can to understand what search engine optimization is. What it really is - not what some would want you to believe what it is. Check out the source code of successful sites and compare it to the unsuccessful sites and try to spot differences. If you cannot, then it is the linking strategies that make the difference. Whatever strategy you use, however, make sure that you fully understand it and that you are using it as it should be used. There are links and links - some better than others. Some can give you positive results, and some of your links can be very bad for you.

semantic seo Articles should never be keyword stuffed, yet they need to use the keywords the client is promoting. The primary keyword should be in the title once. More than once isn't recommended. Then include the keyword in the first or second paragraph once. Avoid use of the keyword elsewhere unless it is essential to the flow of the article.

The reason why you need to track your link building efforts is to know how the links are helping the site. Tracking should be done on the traffic that comes to the site and the keyword rankings.

Write articles that YOU would want to read Or visitors may like to read. I know the old adage about writing content for humans just goes in one ear and out the other, but it's advice any blog owner should listen to. If you write for search engines then it really doesn't matter if you DO rank #1. As soon as someone gets there they are just going to bounce because your article, which is a fine example of SEO for Phoenix writing, is not easy to read. And this bounce rate would get higher and SEO for Phoenix that may hurt your site's rankings anyway.