An important aspect of search engine optimization is the fact that you need to invest time and effort into your website on a regular basis in order get traffic and keep traffic continuously increasing. If you allow your website to sit and collect cobwebs it won't do much for you.

Once it is "Optimized", then you need to let the search engines know that you exist. Only after it is ready should you tell them about it. But this is a subject for another article. Do a search of different article warehouse or SEO google news xml sources. You will find a lot of information on this.

Another related technique is to add as many links as you can to your website. Remember, though, that there are shady websites that can affect your traffic negatively, so be cautious and avoid them. You should only add links of respectable sites to boost your reputation online.

I don't think your average person has any idea what PR is, and I doubt they would care to get high PR links since they have no idea of their value. So don't work on a "I'll get you ### PR4 links for $ amount of money." Part of what I do with my clients is educate them as well, that way they see the value in what I am doing and why I am doing it.

Let's make it very clear: without proper SEO strategies your business will flop big time! You have to properly understand the power of SEO if you want to be successful with any type of internet based business.

Remember that Search Engine Optimization is an Investment, not an Expense. Unlike paid ads, the efforts you put in to truly optimize your site today will continue to pay off well into the future.

You create your website only once. You maintain it once in a while. The process of off-page SEO, however, is a continuous one. To sustain a healthy level of traffic, you want to commit to spending time daily seeking quality links back to your website. Off-page SEO needs to be a continuous part of your marketing efforts, or all the SEO tips in the world aren't going to help you to sustain the level of traffic that will take your business to the next level.

Basically when I find stuff converting, I just start to zone in on it more. They'll identify themselves, especially with the paid marketing. If it's converting from paid marketing, it's a really good sign. You should leverage it out with free traffic as well.