Most marketers aren't spending money to send traffic to their Facebook. The larger majority send paid traffic to their website. Think about it, why would I want to pay to send traffic to my Facebook profile where there are several chances for the visitor to leave my profile and not convert into a lead? Facebook is an easily distracted environment. Your website is engaging and focuses on one thing: your niche. No random IM requests, no Farmville to take care of, no "which celebrity do I resemble?" quizzes. Having a website with keyword rich, optimized content is required if you want to maximize your return on investment.

Next, do some research on the sites that rank for that particular keyword. What are the top ten sites doing? Who is linking to them? What is their PR ranking? How old is their site? One of the programs that I particularly like is "SEO Elite" that automates these findings for you. It will cost you a little bit, but it will save you hours upon hours of research and online visibility give it to you in a report. Now that you have your facts, you can tell what you need to do to rank for that keyword.

Having been in the sphere for a period of over five years working with hundreds of clients, I have accumulated quite a fair bit of knowledge about SEO. I wish to share my knowledge on this post with the aim that it helps you in your endeavour to make money from your website.

You might be wondering, those things, are you working with your real businesses? I'm trying to figure out if it's the same process you're doing for your internet marketing and SEO strategies.

your Title Tag. The Title Tag is at the top of the page below your browser where the actual TAB of the page is at, like paper file tabs. You name your paper file tabs so you can know what is in them without opening the file. When you have multiple web pages open on a single browser having the Keyword in the title tag helps you to know which page is what. The search engines love this as well because they see it as knowing your seo better than the others.

SEO news Here's a good example of what I'm talking about "Click here to learn the best dog training techniques that the experts don't want you to know about" this is a terrible meta- title. Out of 14 words in that title only 2 is what you want to rank high for, but they are the most sought after words in that niche. 7 best dog training techniques focuses more on search engines while still pulling in your readers.

Mobile friendly interface - Cite this as most important of all SEO tips for small business. A good percentage of your potential customer may access internet on their phones. In order to cater them, make sure your website loads in mobile with equal ease.

Building backlinks for your website is necessary. Backlinks are links on other websites that link to your website and building them can be done via link exchanging or buying links on others websites. You can have backlinks on any websites, however it's best to have backlinks on websites that relate to your website. Further, try to get links back to your website from sites within your niche that have a high PR (Google Page Rank).