- Дата: 20-11-2022, 23:37
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Why purchase a $500 tablet if you're simply using it to examine your e-mail? Many people have been using the identical vacation items for years, whether or not we like them or not. Should you personal your home, consider renting out a room on a platform like Airbnb so that you have income coming in usually. Internet advertising is the main supply of earnings for Internet companies, such as Google, Facebook, Baidu, Alibaba, and many others (Edelman et al., 2007). Unlike natural gadgets (Yan et al., 2020a) solely ranked by consumer desire, the display of advertisements depends on each person choice and advertiser’s profit. The outcomes of offline simulation and online A/B experiment demonstrate that NMA brings a major improvement in CTR and platform income, in contrast with GSP (Edelman et al., 2007), DNA (Liu et al., 2021), VCG (Varian and Harris, 2014) and WVCG (Gatti et al., 2015). We efficiently deploy NMA on Meituan food supply platform.