By an anchor text we mean the clickable or highlighted part of the backlink that is created. This anchor text should be your keyword or keyword phrase. If your backlink does not contain a targeted anchor text your link is not that effective SEO wise. The service that you use should always ask you for your anchor text.



What sort of site is it? Are you running funny a site with lots of political jokes? You'll want keywords like "politics" "Washington, D.C." "Funny" "humor," etc. Choosing good keywords is very important. You want simple, straightforward keywords. Some words are very commonly misspelled - include the common misspellings if your keywords are easy to misspell. Simplify your keywords as much as possible, include as many as you can, and you've taken your first steps to search engine optimization.

semantic Phoenix SEO agency Then there are external links that connect a page of one website to that of another. For Phoenix SEO agency example, when I write an article and post it in an article directory, I connect my article page on the directory to a page on my own website via the link.

Software that guarantees you an automatic generation and sending of email to a link target site. This is completely impossible and is not effective. Sending of emails to target sites can never be automated. That is the only aspect of link building that cannot be automatic. Software that relies on PageRank as the key to the whole process of link building. Although PageRank is very useful, link targets should not be pursued because of their Page Rank. There are links on many other sites that do not have PageRank link targets.

Assign primary and secondary keywords. Latent semantic indexing technique is one thing that you can make use of in order to make your articles search engine-friendly. The idea here is to use not just one keyword but as many related terms as possible as well to convince search spiders that your content is really relevant to the keywords that you're targeting. For each article that you write, you should target one primary keyword (PK) and at least 2-3 secondary keywords (ensure that they're closely related to your PK).