This may sound overly simplistic, but maybe you should actually just write normal Web content about the topic! After all, that's really what Google wants to see and it's really what the people who surf to your Web site want to see. Maybe you should give it to them, if you're not already. Instead of trying to trick Google, provide great Web content that is naturally written about the topic. Without even trying, the words that Google would expect to be on the page with your keywords will just naturally be there. After all, they are comparing your page to their analysis of other real content on the topic.



After becoming a search engine optimization marketer, Phoenix SEO agency I felt betrayed. Most of these people didn't talk about search engine optimization because they didn't do it. They simply took offline marketing techniques and adapted them to the internet.

semantic Phoenix SEO agency Assign primary and secondary keywords. Latent semantic indexing technique is one thing that you can make use of in order to make your articles search engine-friendly. The idea here is to use not just one keyword but as many related terms as possible as well to convince search spiders that your content is really relevant to the keywords that you're targeting. For each article that you write, you should target one primary keyword (PK) and at least 2-3 secondary keywords (ensure that they're closely related to your PK).

Bad backlinks can definitely hurt you. Stay away from any link building strategy that tells you to head to link farms. Link farms are websites that were developed solely to hand out backlnks - and cheat the system in the process. The search engines hate link farms. If you work with them, the search engines will hate you, too!

There are other techniques around, but these are the principals. These basic 4 techniques can be called "On-Site Optimization" and "Off-Site Optimization".